With the help of FlatPlan's bespoke CTAs that can be placed anywhere within Apple News articles, HELLO! are able to deliver their omnichannel content strategy to turn a 145 million-strong discovery channel into a conversion machine.
Here's a quick look at how HELLO! did this.
Strategically place these buttons within your content, thus catching readers at a time when they're most likely to follow your channel.
Use FlatPlan's large 'Follow Now' buttons that clearly signpost how readers can get more of your content.
Get full control over the look and feel of bespoke CTAs to ensure they're on-brand and familiar to your readers.
Link them anywhere you want to ensure Apple News effectively serves your commercial goals.
FlatPlan does all this with minimal input from your end so that your Apple News channel can be successful without allocating resources to it.
Head of Digital, HELLO!